Debbie+Holzhuter

Perspective of: United states
[Include an image or video that relates to this perspective]
 * Frame Element || Information gathered: ||
 * < Characters || Parents ||
 * < Setting ||< American media ||
 * < Initiating Event ||< Uprising of advertsing to children in the US ||
 * < Internal Response ||< According to a survey of parents they believe the influences of advertising has effected the home and family life. Children are influenced by television, movies, video games,electronic media and peers as to what is "in" or "out" and what is "hot" and what is not "not". The commercialization of children is certainly being driven by the fact kids have more money and more say. Parents also believe their child are "brand aware" by the time they are three years old because children have clear brand preferences. ||
 * < Goal ||< Ultimatly, they want their children to grow up to understand how to be a smart consumers as well as understand the value of money and time spend with their family. ||
 * < Consequence ||< ||
 * < Resolution ||< [Complete this box] ||

Source URL:
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Search query used to find source:
Parents, perspective, youth, advertising, marketing